How to deal with Pinduoduo’s low and erratic prices, and how does the brand Pinduoduo control prices?

Pinduoduo, as a new shopping platform, is currently used by 300 million people on the app. With the rise of the platform, the current platform prices and fake and shoddy products have brought great trouble to brands. The impact of Pinduoduo’s low and arbitrary prices on brands is also immeasurable. Many people don’t know that Pinduoduo is actually protected by intellectual property rights. So how does Pinduoduo control prices?

1. The main operation methods of Pinduoduo’s price control

1. Trademark complaint: If the company's trademark LOGO is prominently used in the main picture or details page of the product, a direct complaint will be made in the name of infringement of intellectual property rights.

2. Copyright complaints, any pictures that have been stolen from the company's official website, flagship store, or offline promotional albums.

The results of the above two processing methods are: product links are deleted and transactions are cleared.

3. Counterfeit goods purchase identification, mainly for counterfeit goods stores, purchase corresponding products, and then issue identification reports of fake goods and make complaints.

Processing results: The store will be deducted more than 12 points, the store will be closed for 15 days, the link will be deleted, and the transaction will be cleared.

2. The results after Pinduoduo price control:

(1) The product is permanently removed from the shelves;

(2) Restrict cash withdrawals from counterfeit shops (including affiliated shops);

(3) Deduct the merchant's deposit and/or the balance of the merchant's account as consumer compensation to compensate consumers for fake orders;

(4) Based on the degree of counterfeit sales and sales history, the platform has the right to remove all products from counterfeit shops and cannot add new ones;

(5) Based on the degree of counterfeit sales and sales history, the platform has the right to terminate cooperation with the merchant.

For price control in Pinduoduo, you can also ask Shang Shihua for industry price control; we specialize in price control, rights protection, and crackdown on counterfeiting, and help brands solve the problem of unauthorized low prices online. With many years of experience in rights protection, we have certain rights protection capabilities. It’s worth having for brands! If you need consultation, please contact Shang Shihua online to get more price control content!